B2B SaaS · Health technology

120 Qualified Meetings Across Two Markets in 7 Months.

Solavieve (formerly Holisticly.io) was relying on personal networks, in-person events and referrals to grow. They needed a way to generate leads on demand across multiple industries - and support to get in front of investors at the same time.

Cold email7 monthsWebsite   LinkedIn

523+Unique positive responses
120Qualified meetings booked
54 / 66B2B sales / investor meetings
7 monthsTime to achieve

Including Hyatt, Four Seasons, Hilton, Sequoia Capital, Andreessen Horowitz (a16z), and R.W. Baird & Co.

Our partnership with Khrown and Simon has been incredibly helpful. They managed to schedule multiple sales calls every week, with a high percentage being very relevant and good sales prospects. They were thorough, especially in managing our diaries.

Joshua LuckowJoshua LuckowFounder & CEO, Solavieve

01 · The situation

Challenge

Before working with Khrown, the digital health & wellness B2B platform Solavieve (formerly Holisticly.io) was solely relying on their personal networks, in-person events and referrals for client acquisition.

This wasn't enough for their growth potential. They needed an outbound system that could generate leads on demand across different markets and industries. On top of that, they were also looking for support raising capital - so Khrown took on the challenge of getting them in front of qualified investors too.

  • Growth relied on personal networks, in-person events and referrals
  • Needed leads on demand across several industries
  • Also raising capital, so investor meetings were on the list too

02 · The build

Solution

Khrown targeted senior decision makers in Hospitality, Insurance and Legal companies across Europe and the US. Alongside that, we ran a separate campaign targeting VCs, Private Equity firms and Family Offices in the US.

We worked closely with Solavieve to build segmented, personalized scripts for each market based on their specific pain points. Hyper-relevant social proof and tailored strategy documents were used to increase reply rates and meeting quality.

  • Senior decision makers in hospitality, insurance and legal across Europe and the US
  • A separate campaign for VCs, private equity and family offices in the US
  • Segmented, personalized scripts per market with hyper-relevant social proof
Replies and campaign stats. Click to enlarge.

03 · The results

Results

Over seven months, Khrown generated 523+ unique positive responses and booked 120 meetings - 54 B2B sales meetings and 66 investor meetings. This included leads from Hyatt, Four Seasons, Hilton, Sequoia Capital, Andreessen Horowitz (a16z), R.W. Baird & Co, and more.

Khrown handled the entire process - inbox management, lead replies, and booking meetings straight to the calendar. All Solavieve had to do was show up to the calls.

  • 523+ unique positive responses
  • 120 meetings booked: 54 B2B sales, 66 investor
  • Hyatt, Four Seasons, Hilton, Sequoia Capital, a16z, R.W. Baird & Co
  • Inbox, replies and booking all handled by Khrown

04 · How we did it

The work, step by step

1

Two markets

Buyers in hospitality, insurance and legal, plus a separate investor campaign in the US.

2

Scripts

Segmented, personalized scripts per market, with hyper-relevant social proof and tailored strategy documents.

3

Booking

Inbox management, lead replies and meetings booked straight to the calendar.

05 · The takeaway

Two funnels ran at once, buyers and investors, and both landed on the calendar. All Solavieve had to do was show up.

If the timing is right, let's talk.

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