Done-for-you outbound for B2B teams in Europe and North America

We book qualified meetings with your dream clients.

We watch your market for buying signals and reach the right companies first, so your pipeline stops depending on referrals and a stretched sales team.

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View all case studies

The problem

When meetings dry up, the machine behind them is usually what broke.

The four stories below are what we hear on almost every first call.

Outbound worked before, and then it faded.
The tools are paid for and the sequences still go out. Meetings keep sliding while the target stays the same.
You get replies, but the calendar stays empty.
Interest shows up in the inbox and then goes nowhere. Turning a warm reply into a booked meeting is its own job, and nobody owns it.
Burned by agencies who overpromised.
Generic emails, leads who were never going to buy, and meetings where the prospect had no idea what you do.
Hiring SDRs cost a lot and delivered little.
Salaries, tools and months of ramp added up fast. The meetings never matched the spend.

We've solved this before. Here's what happened.

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Solavieve
B2B SaaS · Health technology

120 Qualified Meetings in 7 Months

54 sales meetings and 66 investor meetings. Including Hyatt, Four Seasons, Sequoia, and a16z.

View Solavieve's Case Study
Diginauts
Digital agency · Netherlands

72 Qualified Meetings in 6 Months

10-15 meetings per month, every month. 2 deals closed in the first 60 days.

View Diginauts' Case Study
Appetite Creative
Creative agency · London

30 Qualified Meetings in 4 Months

$40k closed revenue. $600k+ added pipeline. Including Pepsi, Unilever, and Heineken.

View Appetite Creative's Case Study
Circulate Online
Creative agency · Dublin

159 Interested Leads in 9 Months

Including Diageo, PepsiCo, Brown-Forman, Celsius, Haribo, and Thatchers.

View Circulate Online's Case Study

How It Works

1
Day 1-14

We build it around your best customers.

We look at what was going on at your customers right before they bought, then find companies in that same spot across your market. Meanwhile we buy and warm up your sending domains and inboxes. You sign off on everything before it goes out.

Won deals → The trigger → Your market

Only strong ICP fits make the listEvery email verified three waysCopy in your buyers' own wordsSending domains and inboxes, set up and warmed
2
Day 15-75

We launch, test, and optimize.

We reach your best-fit buyers on email and LinkedIn, test angles against each other, and put the volume behind whatever books meetings. We handle every reply through to a booked call, and most clients get their first one within the first week of sending.

Email + LinkedIn → Test → Scale the winner

Timed by buying signalsUnder 1% bounce rateReplies handled to a booked meetingLive client portal
3
After the 60 days

You own the whole system.

Continue with us month to month, or take the full system in-house. Domains, inboxes, lead lists, copy, SOPs - it's all yours regardless.

Domains, inboxes, lists, copy → All yours

Full system handoverSOPs & documentationNo lock-inWeekly reports & insights

Qualified meetings held, or you don't pay for them. How the guarantee works

Every email is researched and personalized. No templates, no spam.

Typical Agency Email
compose email
To:{FirstName}
Subject:Partnership opportunity with {Company}

Hi {FirstName},

We help companies like yours with {Service} and would love to chat.

Would you be open to a quick call this week?

Best regards,
Account Executive

Reads as mass-sent - deleted in seconds
Khrown Email
compose emailHover to see templateTap to see templateTemplate viewTap to go back
To:Emma Lindqvist
Subject:Saw the Series B

Hey Emma,

Congrats on the Series B - saw the announcement on LinkedIn. Figured I'd reach out as I imagine outbound is top of mind.

We just helped a similar spend management platform book 30+ meetings in 8 weeks using cold email.

Happy to share the playbook if useful.

Cheers,
Simon

PS. We could for example target people engaging with Spendesk and Pleo's content on socials.

To:{{First_Name}}
Subject:{{Signal_Subject}}

Hey {{First_Name}},

{{Signal_Opener}} Figured I'd reach out as I imagine {{Pain_Point}} is top of mind.

{{Case_Study_Line}}

Happy to share the playbook if useful.

Cheers,
Simon

PS. We could for example target people engaging with {{Competitor_1}} and {{Competitor_2}}'s content on socials.

Reads as written for one person - gets answered
See What We'd Write For You

Every campaign is written from scratch for your ICP.

Words directly from our clients.

Jonas Hermann
Jonas Hermann
Commercial Director

"Working with Khrown was very straightforward. They set up and managed the full process - email and LinkedIn outreach across EU and NA regions - and booked meetings straight into our calendars. We were speaking with the right decision-makers at the companies we wanted.

I liked the full transparency into the campaigns and responses. They did a super good job and I'd happily recommend them."

Joshua Luckow
Joshua Luckow
Founder & CEO

"They managed to schedule multiple sales calls every week, with a high percentage being very relevant and good sales prospects."

Frank Eigler
Frank Eigler
Owner & CEO

"The communication is reliable, with quick responses, and very service-focused. The results were impressive, even better than I expected. I would recommend Khrown to other agency owners or B2B founders in my position. The team is experienced and committed."

Reyner Nefdt
Reyner Nefdt
Founder & Director

"With Simon's help, we now feel like the sky is the limit for growing our business in Europe.

We chose our ideal client profile, and he delivered qualified leads that matched exactly what we were looking for."

Jenny Stanley
Jenny Stanley
Managing Director

"It feels like we're integrated as partners. The effort put into understanding our business has led to better results than anyone else we've worked with.

The meetings have been with the right job titles and companies."

Book Your Discovery Call.

We're a fit for B2B businesses that

  • ✅ Have a proven service/product but no consistent way to fill the pipeline
  • ✅ Are tired of depending on referrals and inbound that comes and goes
  • ✅ Want sales meetings without building an internal outbound team

This is NOT for you if

  • ❌ You don't have a proven offer yet
  • ❌ You don't have any case studies
  • ❌ You can't handle 4+ new sales conversations per week
  • ❌ You want to micromanage every outreach message that goes out
Simon Kronberg

Hey, I'm Simon Kronberg

Founder, Khrown

Who you're working with

You work with me, Simon. I set the strategy, pick the targets and write the copy. Specialists handle the repetitive work around it. Every result in the case studies above came from that setup.

Most agencies sell you the founder, then hand you to a junior with a template library. There is no junior here to hand you to.

The call is 30 minutes. We look at your market together and I will tell you honestly if outbound will work for it. If it looks good, we book a second call where I walk you through the exact plan. There is no pressure on either call.

Frequently Asked Questions

Results and Guarantee

We guarantee 10 qualified meetings in your first 60 days of sending. If we book fewer than 10, you get a proportional refund for the meetings we missed.

The 60 days start the day the first email goes out, so the two weeks of warmup don't count against it. A meeting only counts if it actually happens and the person fits the ICP we agreed on at kickoff. If we book someone who doesn't fit, you cancel it and it doesn't count.

That guarantee is also why we say no to some markets. If I do not think we can get you 10 in yours, I will tell you on the first call.

A meeting counts when the person fits the ICP we agree in writing at kickoff, has a say in the buying decision, and shows up to the call.

If we book someone who doesn't fit, you cancel it and it doesn't count toward the 10.

No - 10 is the floor. It is the number we put money behind, and the goal is to go well past it.

If we hit 10 early, we keep sending at the same volume until the 60 days are up. You get the full window either way.

What we are aiming for is enough meetings that the deals you close pay back the investment many times over, so carrying on with us after the 60 days is an easy call.

Two weeks of warmup while we build, because fresh domains need it or everything lands in spam. Then campaigns go live, and most clients get their first booked call within the first week of sending.

The properly good numbers come at 60-90 days, once we have enough data to double down on what pulls replies.

Yes. From the first send you get a login to your own client portal, where you can see every reply in full, every interested lead and booked meeting, how many people we have reached, and how close we are to 10.

It updates as replies come in, so you never have to wait for a monthly report to know where you stand. Anything else goes in our shared Slack channel.

Outbound usually fails one link at a time. Sometimes it is the list, sometimes the copy or the offer, sometimes the sending setup - and one weak link is enough to sink the whole chain.

So we own every link. We build the infrastructure, pull and verify the lists, write the copy per company, shape an offer that works on cold traffic, and handle replies through to booked calls. We run it for 60 days, you approve everything on the way, and the whole system is yours to keep afterwards.

Everything. The sending domains, inboxes, lead lists, all the copy and sequences, and the SOPs for running it.

After the 60 days you run it yourself, hand it to someone on your team, or carry on with us month to month. It is yours either way.

Working With Us

One kickoff call, about 30 minutes, to nail your ICP, your value props, and any companies you never want us to touch.

After that we handle the rest - lists, copy, sending, replies, booking - and you show up to the calls. You follow it all live in your own client portal, and you get a Slack channel straight to us.

We start with research. We look at what was going on at your best customers right before they bought, and we read your market's websites, job posts and the Reddit threads and forums where they vent. That shows us the specific pains each segment has, in the words they use for them.

From there we look for companies in a specific situation. "UK SaaS company" is just a category, but a company that just raised, hired a new VP of Sales and still has no outbound has a reason to talk to you this week - so we find every company in your market that is in that spot right now.

Most companies are not in a moment like that in any given week. Those we group by the pain they are dealing with or the type of company they are, and each group gets its own angle.

We write every email in their own words for their own problems.

At kickoff we load your full do-not-contact list - your customers, your open deals and anyone your team is already working. We block them by email and company domain, so nobody at those companies hears from us on email or LinkedIn.

We can also set up a live sync from your CRM or a Google Sheet, so any new lead from your other channels is kept out of our lists from the moment it comes in.

No, because your domain never sends a single cold email. We buy and warm separate sending domains, so if anything takes a hit, it is those domains and nothing else. We monitor them daily and replace any that dip with fresh ones straight away.

On the brand side, every message is written to be useful to the one person reading it, and you approve the messaging before anything goes out. You can also blacklist companies you never want us to touch.

Inboxes are crowded, and buyers delete anything that reads mass-sent. A full inbox raises the bar. The channel still works for the campaigns that clear it.

We clear it with timing and specifics. A buying signal tells us a company has a reason to hear from us this week, and the message gets written for that one company, across your whole market. After a thousand-plus campaigns we also know which types of messaging convert, so nothing goes out on a guess.

The offer matters as much as the message. Cold traffic needs a sharper offer than a warm referral does, so we work with you to shape one that stands on its own in a stranger's inbox.

It depends on your market and the volume it takes to hit your number, so I price it on the call. Every engagement is priced so the service pays for itself - typically well over five times your investment back in new revenue.

Run your own numbers in the ROI calculator first. If the math does not work for your deal size and close rate, I will be the first to say so.